2017 Post Rally Summit
On October 11th & 12th the City of Sturgis will be holding the first ever Sturgis® Motorcycle Rally™ Summit. The City of Sturgis partnered with Black Hills area businesses, the tourism industry and others to contribute to the continued success of our great event. We took input and ideas and transformed them into new ways to promote and increase the success of this and future Rallies. This amazing partnerships, and the support from these entities helped reach out further with the hope of bringing a new demographic that has yet to experience our great event. This process is on-going, as we begin preparations for the 2018 event and those that follow.
During these two days we will review the new events that were added, take a look at the events that make up the rally and discuss the digital marketing that was implemented. We will review how to interact and provide services, the success of social media, City advertising opportunities and the impact the Rally has on the region.
There is a nominal fee of $15 per day or $25 for both. This includes a networking social on Wednesday evening and breakfast Thursday morning.
Please plan on joining us at the Sturgis Community Center at 1401 Lazelle Street. You can call our office, 605-720-0800 with any questions.
Wednesday, October 11: 1:00 pm City review of the 77th Rally including: **Additional events ** the challenge coin **digital marketing
2:30 pm Break
2:45 pm Homeslice review of: ** Average attendance **How to interact and provide services **How to reach on Social Media, including City advertising opportunities
5:00pm Social – Community Center Gym: **Highlight sponsors **Highlight digital media for 2018
Thursday, October 12: 7:00 am – Breakfast Social
8:00 am Black Hills Badlands & Lakes and the State Department of Tourism **Impacts on the Region and digital exposure
9:30 am Break
am City: **Total numbers for 2017 **Door prizes
of 2018, events, digital marketing and how to become involved